How ViaBTC Capital chooses the promising GameFi projects

Recently, the crypto market has been hit by certain short-term effects due to the departure of Anton Nell and Andre Cronje from crypto. Because the market is pinning its hopes on new projects, investors are also urgently looking for promising projects. ViaBTC Capital, a rising star in crypto investment, has started investing in new crypto categories from late 2021. It has focused on GameFi, a small category that can promise huge returns. ViaBTC Capital analyzes on-chain/off-chain indicators and the gaming fundamentals and is looking for the next hit in GameFi.

New opportunities amid current tensions

While the market remains sluggish for now, there are still some promising GameFi projects emerging. Turning challenges into opportunities ViaBTC Capital explores a new crypto category with great potential. At ViaBTC Capital, investment strategies are never limited to the direct interest. Instead, the institution focuses on long-term development. For example, from a long-term perspective, it helps cryptocurrencies take the spotlight in global finance, bringing both challenges and opportunities.

The same goes for the GameFi market. While 2022 is still waiting for phenomenal projects with global impact to appear, the GameFi category is just the beginning from the point of view of the entire gaming market. Along with the advancement of technologies such as blockchain, AR/VR, the Internet of Things, and the metaverse, GameFi mechanics will become more diversified in the future. This, coupled with the P2E model, will allow GameFi to integrate life, entertainment and work, broadening its growth prospects.

Finding the next hit in GameFi

Recognizing the potential of GameFi, ViaBTC Capital has taken rapid steps and invested in emerging projects, including four new GameFi projects (STEPN, Edenbrawl, Infinite launch and AAG).


Official website:

STEPN is a Web3 lifestyle app with built-in Game-Fi and Social-Fi elements. Players must first purchase or rent NFT sneakers. In STEPN you can earn a lot of money by walking, jogging or running outside. STEPN is currently in public beta.

With Game-Fi, STEPN aims to push millions of people toward healthier lifestyles, fight climate change and connect the public to Web 3.0, while building a SocialFi platform that promotes user-generated Web 3.0 content and enhances Web 3.0 promotes lifestyle.

STEPN’s one page

Infinite Launch

Official website:

Focus on GameFi and NFT’s Infinite Launch will be the first launch pad to have its own blockchain games to help new crypto adopters get acquainted with NFTs and Play-to-Earn models. At the moment there are three GameFi projects planned to go through IDO on Infinite Launch. In addition, the platform has also launched the NFT Whale Club.

Infinite one page


Official website:

Edenbrawl (formerly “Circuits and Shields”) combines the action combat of a brawler with the endless depth of a MOBA to create a “Mobrawler”. In Edenbrawl, players can kill or block their enemy or land the ball in the enemy’s “end zone” to win the 20-minute MOBA match.

Edenbrawls one page


Official website:

AAG, a one-stop platform for players, guilds and investors, aims to create economic freedom for the unemployed worldwide through the metaverse economy. It is also one of the fastest growing guilds in the P2E industry. As of 2021, AAG covered seven countries and created an environment where players, guilds and investors could seamlessly interact with each other and earn revenue through the services it provides.

Official website of AGG

AAG is not just another platform. It has built a brand new model. It partners with many guilds, games and investors, including ViaBTC Capital. Such a powerful investment network provides AAG with a strong business foundation and strengthens it in areas such as gaming, blockchain, DeFi and community building.

Institutional Investors Investing AAG . supports

A time of both challenges and opportunities

The GameFi market is shifting towards second and third generation blockchain games. GameFi’s market landscape is different from that of other blockchain categories. The relationship with the rest of the blockchain space resembles that between the metaverse and the Internet. GameFi successfully duplicates the financial industry, loan/loan system and store of value framework in the real world through its distributed structure and confirmation of asset ownership via blockchain, which is also the reason behind its rapid growth.

First-generation blockchain NFT games such as CryptoKitties have declined due to the lack of long-term players. Second-generation blockchain games (P2E games like Axie Infinity) run the assets on Layer 2 blockchain networks and operate the game itself off-chain, enabling low-cost gameplay and quick results. In such games, players can earn in-game tokens and monetize them by playing the game for minutes. However, they still lack the advantages of conventional AAA games in terms of game experience, game design and graphics. As such, the second generation of blockchain games failed to build a mature market. ViaBTC Capital has captured the exponential growth in demand for third-generation blockchain games that incentivize users through paid entertainment such as superior gaming experiences and gameplay, rather than just P2E.

After inheriting all the advantages of blockchain technology, GameFi has bright prospects. In the future, ViaBTC Capital will continue to focus on the value-based investment of gaming ecosystems and engage in investment analysis and project empowerment following the trend of game development. Meanwhile, it will push for the healthy growth of GameFi and help build a prosperous ecosystem of third-generation blockchain games.

(The above content is for reference only and does not constitute investment advice)

About ViaBTC Capital

An investment platform that integrates post-investment capital, resources and services

We believe that relying on ViaBTC Group’s rich industrial resources and pooling technologies, talents, projects and capital in related industries around the world can accelerate the ecosystem development of the entire crypto industry. ViaBTC targets Web 3.0 and Layer 2 projects, as well as DApps with DeFi, NFT or DAO elements.

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